Big Data Viktor Mayer Schonberger

Big Data: A Revolution That Will Transform How We Live, Work, and Think: Mayer-Schönberger, Viktor, Cukier, Kenneth: 9780544227750: Books Books › Engineering & Transportation › Engineering Try Prime and start saving today with fast, free delivery Kindle $13.99 Available instantly Audiobook $0.00 with membership trial Hardcover $26.64

In this book, Mayer-Schönberger and Cukier ( 1) outline 3 perspectives (or “shifts”) which are (the authors argue) inherent in big data: 1) the obsolescence of sampling (chapter 2, “More”); 2) the acceptance of increased measurement error in return for more data (chapter 3, “Messy”); and 3) a “move away from the age-old search for causality” (ch...

Big Data Viktor Mayer Schonberger - While big data may already be bringing us impressive benefits, Viktor Mayer-Schonberger and Kenneth Cukier argue that the bulk of the benefits are yet to come. Indeed, for the authors, businesses and governments are only just now waking up to the incredible potential of Big Data.

VIKTOR MAYER-SCHÖNBERGER is Professor of Internet Governance and Regulation at the Oxford Internet Institute, Oxford University. A widely recognized authority on big data, he is the author of over a hundred articles and eight books, of which the most recent is Delete: The Virtue of Forgetting in the Digital Age.

Viktor Mayer-Schönberger and Kenneth Cukier. Boston: Houghton Mifflin Harcourt, 2013. 242 pp., notes, biblography, index. $27.00 cloth (ISBN 978-0-544-00269-2); $14.95 electronic (ISBN 978-0-544-00293-7).

About Viktor Mayer-Schönberger is the Professor of Internet Governance and Regulation at Oxford. His research focuses on the role of information in a networked economy. Earlier he spent ten years on the faculty of Harvard’s Kennedy School of Government.

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